Customizing Content

Let’s talk about customizing content through social media. Each organization fits in a niche, all the way from corporate PR to non-profit PR. Use this niche to your advantage through all aspects of social media. First of all, research other organizations that fit within your organization’s niche. Find out how they reach out to their audiences through social … Continue reading

Getting Social Media Right

Hello, again! This post will outline how to make social media work to your advantage. I will discuss getting social media to fit your organization just right… Like your favorite pair of jeans. Utilizing social media is the ultimate way to reach mass amounts of people through a limited budget, and sometimes most of the time, a … Continue reading

Welcome!

Writing a welcome message for a blog is always a bit overwhelming exciting. Introducing readers to your blog, while simultaneously teaching them what the blog is about can be complex.  While trying not to over think my first post, I’ll begin with what social media means to PR 2.0, and how tailoring social media to fit specific organization’s needs … Continue reading